I once heard someone define advertising as being "truth well told. Recognizing that differentwords produce different results, Ted invested over $100,000 intests to discover magic words that produce the best results inmarketing. Ted claims that you are only 17 words away from making afortune. "Ted's strategies earned me over $1,000,000 last year!" --- Mike Enlow, Masters of Marketing, Magnolia, Mississippi Although I'd like to explain the phenomenon behind these magic words, I'd rather you hear it straight from the horse's mouth - so I'm going to let Ted explain how he discovered these powerful words and phrases - and how you can use them to market successfully.

 

He dispenses these magic words freely throughout thisbook. The book's promise was too fantastic to resist. It's also no wonder that he achieved almost $25 millionin direct mail sales of one of his books, and he is often calledthe 500 Million Dollar Man, having successfully marketed over$500 million worth of products in 49 different industries. He does this simply by using choice words and phrases. Article Tags: Magic Words. This is simply pure gold for anyone who wants to succeedin marketing, particularly direct response marketing. After reading the last 23 MICROFIBER HOUSEHOLD CLEANING NYLON SCOURING PAD chapters, however, I was positivelyspeechless.

 

The first few short chapters, which fall under the heading,"Magic Words that Get You Everything You Want in Life" may notbe monumental -- but they're definitely useful in everyday life. Ted shares his earth-shaking secrets foraccomplishing marketing miracles. Does Ted Nicholas have the magic touch? No, but what he doeshave are magic words. So I finally gota hold of it, and after I read it, I truly wondered why it tookme so long to find this amazing book. He's convinced that his book, "Magic Words that BringYou Riches," will enable you to earn several hundred thousanddollars a year."

 

By this brilliant definition, Ted Nicholas is an absolute genius because he knows how to dramatize the truth in the most compelling and memorable way.I picked up a few "magic phrases" I didn't know, such as how toget the very best table in any restaurant; attract the oppositesex; have clients or employers clamoring to hire you; fly firstclass for the price of coach; or rent a Mercedes for the priceof a Ford. It's no wonder that sometime ago, Ted brainstormed a singleheadline for a newspaper advertisement, and it successfullypulled in over $75 million in sales over a period of severalyears

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